April 27, 2009

Viral Marketing is allowing people to use your free product or service in order to multiply your marketing quickly over the internet. The idea behind viral marketing is that you include your ad with the freebie people giveaway or use.

Allow people to use your online discussion board for their own web site. Some people don’t have one. Just include your banner ad at the top of the board.

Allow people to provide your free online service to their web site, visitors, or e-zine subscribers. They could be free e-mail, e-mail consulting, search engine submissions, etc.

Allow people to use any of your freebies as free bonuses for products or services they sell. Include your ad on all your freebies. Allow people to sign up for a free web site on your server. Since you are giving away the space, require them to include your banner ad at the top of the site.

Allow people to give away your free web design graphics, fonts, templates, etc. Just include your ad on them or require people to link directly to your web site. Allow people to place an advertisement in your free ebook if, in exchange, they give away the ebook to their web visitors or e-zine subscribers. Enhance the power of your ad copy benefits by using attention getting words, highlighting keywords, using color, bolding key phrases, underlining, etc.

Persuade visitors to link to your web site. Give them a freebie in exchange for them linking to your web site. It could be content, software, etc. Interact with your online customers on a regular basis. This’ll show them you care about them. You could use a chat room, forum or message system.

Allow people to add their link to your free web site directory. Just require that they return a link back to your web site, advertising your directory. This will just continue to spread your ad all over the internet.

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